# Yuliia Lytvynova — Product Designer

> Yuliia Lytvynova is a product designer specializing in AI and SaaS startups with 5+ years of experience. She turns ambiguity into products people love — from first sketch to shipped v1. Based in the US. Available for founding designer roles and new projects.

## Pages

- [About](https://lytvynova.design/about.md): Background, experience, design philosophy, and skills
- [Work](https://lytvynova.design/work.md): Portfolio overview with all case studies
- [Services](https://lytvynova.design/services.md): Design services offered and FAQs
- [Full Content](https://lytvynova.design/llms-full.txt): Complete portfolio content for AI consumption

## Portfolio — Case Studies

- [SaaS platform simplifies property management](https://lytvynova.design/work/redi.md): Property management platform that hit 85% user satisfaction by solving real workflow pain points. Results: 85% Satisfaction rate, +58% New adopters every week, 3 months MVP.
- [Smart workflow and task management platform for legal teams](https://lytvynova.design/work/dola.md): Legal teams were drowning in 5+ tools for one job. I designed the unified workspace that got 89% weekly retention. Results: 4.8★ User rating, 89% Weekly retention, 60% Less tool-switching.
- [A full rebranding and website redesign project for Elixirator](https://lytvynova.design/work/elixirator.md): Elixirator is a software development company specializing in building and launching digital products for startups. Results: 74% 30-day retention, 3.2x Conversion rate, $2.4M ARR in year one.
- [Streamlining Survey Submissions for Heat Engineer Software](https://lytvynova.design/work/heat-engineer.md): Redesigned the survey submission process for heating system design software, reducing completion time by 13.5% and cutting support requests by 15%. Results: 13.5% Reduced submission time, 15% Decreased support requests, +30% Conversion rate.
- [Ambifly - My First Solo Product Launch](https://lytvynova.design/work/ambifly.md): I built the ambient sound app I wished existed — spatial audio mixing that feels like art. 12-minute average sessions, 82% return rate. Results: 24min Avg session time, 82% Return rate.

## Services

- Product Design: I embed with your team and own the design end-to-end — from 'what should we build?' to shipped v1. Research, strategy, wireframes, prototypes, visual design, handoff. One designer, zero gaps.
- UI/UX Design: Interfaces backed by research, not guesswork. I run the user interviews, build the prototypes, test with real users, and iterate until the numbers move.
- Brand Identity: From logo to full visual system: color, type, illustration, guidelines. I build brands that look like they belong in your users' hands, not on a mood board.
- Graphic Design: Pitch decks that close rounds, social assets that stop thumbs, print materials and marketing collateral that make your brand feel real. Visual storytelling for startups that punch above their weight.
- Consultations: A fresh pair of expert eyes on your product. I'll audit your UX, flag what's costing you users, and give you a prioritized list of fixes ranked by impact.
- Vibe Coding: I ship my own designs in React, HTML/CSS, and Webflow. No 'it looked different in the mockup' surprises. This portfolio? I built it.

## Experience

- SuperAgent — Product Designer & Design Engineer (Mar 2025 — Present): Orchestrated 0-to-1 design of an autonomous AI sales agent, creating conversational interfaces that translate real-time LLM outputs into actionable in-call guidance for sales professionals.
- Creatorland — Product Designer (Mar 2025 — Present): Redesigned a creator platform serving 50K+ users to help content creators find work, build connections, and unify portfolios — shipped with full design system.
- Redi — Senior Product Designer (May 2024 — Mar 2025): Led design and launch of a property management platform that consolidated 5+ tools into a single solution, improved workflow efficiency by 40%, and achieved over 85% user satisfaction.
- Code&Cakes — Product Designer (May 2022 — May 2024): Enhanced the online survey platform for heat engineers, reducing submission time by 13.5% and improving overall user experience. Led end-to-end Product design for a SaaS AI automation platform, crafting 0-1 designs and leveraging Tailwind CSS to build seamless, intuitive user experiences.
- Blood & Treasure — Product UX/UI Designer (May 2022 — Jan 2023): Working on improving for No-code CPQ B2B sales platform solution for Fortune 100 company. Improved the user experience, contributing to 5.0/5 rating. Designed Rep'd - video communication application enabling cities to connect with residents.
- Elixirator — UX/UI Designer (Aug 2021 — May 2022): Engaged in the redesign of the logo and branding of the company. Executed end-to-end UI/UX redesign of corporate website → Slashed bounce rate by 22% via user-centric design system and mobile-optimized interface. Worked on improving the company's internal product for HR software for SMEs.
- Best Brains (US) — Product Designer (Oct 2020 — Aug 2021): Designed a user-friendly eLearning platform used by 50,000+ children across North America, increasing engagement and accessibility through research-backed UI/UX improvements. Achieved a 92% adoption rate across corporate and franchise locations through thoughtful design and cross-functional collaboration.

## Tools & Skills

Figma, Adobe Illustrator, Adobe Photoshop, Webflow, Framer, Miro, Notion, Linear, HTML/CSS, React, Design Systems, User Research, Prototyping, Usability Testing, Brand Identity, Information Architecture

## Education

- Stanford Continuing Studies — Product Design (2024)
- Google AI Essentials Certificate
- Google UX Foundations Certificate (Coursera)
- CalArts UX Design Fundamentals (Coursera)
- CalArts Visual Elements of UI Design (Coursera)
- Projector Institute — Product Design Certificate

## Contact

- Email: yuliia.lytvynova@gmail.com
- LinkedIn: https://www.linkedin.com/in/yuliia-lytvynova/
- Dribbble: https://dribbble.com/yulialytvynova
- Behance: https://www.behance.net/yulialytvynova
- Instagram: https://www.instagram.com/ylytvynova/
- Website: https://lytvynova.design